Feature of the Day: Lunchskins, five routes into the range by need, then the bag sizes

Feature of the Day · Tuesday 3 November 2026

Lunchskins: five routes into the range by need, then the bag sizes

On the Lunchskins homepage, the first way into the range is by what a shopper is trying to do: replace plastic wrap, pack a lunch, freeze a meal, pick paper bags or line a bin. Each need has a photograph and a link to its own collection. Below it, the store lists its four bag sizes as cards with the count in each box.

Platform
Shopify
Theme
King 2.0.8 (store copy: Noor 2.08 with Customizations)
Apps seen
UserWay accessibility button
Read on
3 Nov 2026, 1440px and 390px
Lunchskins homepage at 1440 pixels with a review line in the top bar, a hero headed Better food prep and an accessibility button at the bottom left
The homepage at 1440 pixels, read 3 November 2026. The top bar carries the review line, and an accessibility button sits at the bottom left of the screen.

What we saw on the live page

  1. A row headed "Shop by need." It sits below the hero and the row of certifications, and opens with "Everyday solutions for food storage, lunch packing and household needs."
  2. Five tiles, each one a need. Replace plastic wrap, Lunch packing, Freeze & meal prep, Paper bags and Trash bags & liners. Each tile has a photograph of the product in use and an arrow.
  3. Each tile opens a collection. On 3 November 2026 the tiles led to the compostable food wrap, school lunch food storage, freezer safe food storage bags, paper food storage bags and compostable trash bags collections.
  4. Bag sizes as cards. "Good things come in every size." Four cards follow: Snack (50 bags, 6.5 x 3.5 in), Sandwich (50 bags, 6.5 x 6.5 in), Quart (25 bags, 7 x 8 in) and Gallon (30 bags, 10.75 x 10.56 in). A "Shop all ziptop bags" link sits beside the heading.
  5. Three situations under the sizes. "Real life. Handled." offers Snack chaos, Lunch prep and Leftovers, each with its own shop link.
Shop by need row at 1440 pixels: five photographs of the product in use, each with its need written under it
The Shop by need row at 1440 pixels. Each tile has a photograph of the product in use and opens its own collection.
Good things come in every size row at 1440 pixels with product packs for Snack, Sandwich and Quart bags, each with its bag count
The bag sizes at 1440 pixels. Each card shows the pack, its bag count and its dimensions.
Shop by need row at 390 pixels, the width of a phone, with the five needs in a two-column grid
The same row at 390 pixels, the width of a phone. The needs fall into a two-column grid, each with its photograph.

Why the order works

The need comes first, because a shopper usually knows the problem before they know the product's name. The size comes second, because once the need is clear the question is how big the bag should be. The two rows are kept apart, so the size cards do not pretend to answer a need on their own.

Try the two steps

The mock-up follows the live order: pick a need, then a bag size. A need shows the collection its tile opens on the live store. Nothing is added to any cart, the example wording is ours, and the bag counts are the store's own.

Shop by need (illustration)

The need names come from the live homepage on 3 November 2026. The collection addresses and bag sizes are as read that day. Nothing here can be bought.

1. Choose a need
2. Choose a bag size
Choose a need to see where it leads. Choose a size to see the bag count.

What to take to your own shop

  • When your products solve different problems, lead with the problem a shopper has.
  • Give each problem a photograph of the product in use, not only a product shot.
  • Show the size and the count on the card, so a shopper can compare without opening a page.

What we could not confirm

We did not open the collections to see how their filters work, and we did not check the bag counts against each product page. We read the homepage on 3 November 2026 only. The cookie notice stayed open until we chose to reject it.

Where to look

The store is at lunchskins.com. We read the homepage in a headless browser on 3 November 2026, and we did not add anything to a cart. The store's theme is covered on Theme of the Day, 30 October 2026.

The screenshots were taken on 3 November 2026 and are kept with this page. Stores change, so the live page is the record of today.

Back to today's brief